Beginning Logo Design

We are going to be moving into our first design problem.  As we do this we need to understand more about typography and logos.


Typography

Logo Design

Types of Logos

Graphic History of Typography

Flashback!

Designing a Typographic Logo:

-Think back to what we talked about last week regarding brainstorming.

-Think about what the chapter reading described as methods of recording brainstormed ideas.

-Finally, your logo should have 3 characteristics:

1. Easily Recognized

2. Visual Meaning

3. Memorable

Your next assignment:

You will be sketching 50 designs based on the idea of a Topographic Logo for your graphic design company.  5 or more of these designs will use the collage or transfer techniques along with sketching.  Which we will talk about more next week.  These sketches will be due next early next week.

Guided Reading...due Monday due to network issues!!!  If you cannot read online, ask me for the book.  It can be checked out for the weekend.